Skip to main content

Written for the person holding the nail gun

We are a small agency that builds and runs software for home-service contractors, so most of what is here comes out of a real conversation with a real fence builder or pressure washer who was losing money in a specific, fixable place. Every number we cite is sourced or labelled as our own assumption. Nothing here requires you to buy anything.

A 140-foot cedar fence line beside a price breakdown of material, posts, labor, gates and tear-out
Pricing

Break-Even: How Much Work Before You Make a Dollar

The SBA's break-even formula in a contractor's terms: monthly fixed costs divided by gross margin, turned into a weekly sales figure and a job count, and what a price rise, a discount or a new truck does to the number.

A 140-foot cedar fence line beside a price breakdown of material, posts, labor, gates and tear-out
Pricing

Overhead per Billable Hour: The Number Under Every Price

The truck, the insurance and the phone never show up on a job, so they have to ride on every hour you sell. How to total a year of overhead from your Schedule C, divide it by the hours you really bill, and why the busy season has to carry the slow one.

A 140-foot cedar fence line beside a price breakdown of material, posts, labor, gates and tear-out
Pricing

Moving Estimates: Binding, Non-Binding and Not-to-Exceed

For a move across a state line, federal rules allow two written estimates, binding and non-binding, and cap what a non-binding one collects at delivery at 110%. What each commits you to, the papers the customer gets, how Texas and California handle local moves, and pricing the hourly job.

A 140-foot cedar fence line beside a price breakdown of material, posts, labor, gates and tear-out
Pricing

Pricing Septic Pumping by Tank Size and Disposal Fee

A septic pump-out price is a visit fee, the tank's gallons, the plant's disposal fee, the digging and the add-ons. What real receiving facilities charge per 1,000 gallons, what the federal septage rule says, and a worked price for a 1,500-gallon tank.

A 140-foot cedar fence line beside a price breakdown of material, posts, labor, gates and tear-out
Pricing

Pricing Solar by the Watt

Build a residential solar price per watt from your own costs, check it against what Berkeley Lab and SEIA report for 2025 and 2026, price the adders as their own lines, and show the cash price beside any financed one.

A 140-foot cedar fence line beside a price breakdown of material, posts, labor, gates and tear-out
Pricing

Pricing Drywall by Finish Level (0 to 5)

Two drywall quotes for the same room can be priced to two different finishes. How the Gypsum Association's Levels 0 to 5 become estimate lines, why hanging and finishing are priced apart, and how to charge for ceilings, stairwells and texture-matched repairs.

A 140-foot cedar fence line beside a price breakdown of material, posts, labor, gates and tear-out
Pricing

Pricing Gutters by the Linear Foot

The per-foot price homeowners have read about hides the lines that make or lose money on a gutter job: size and profile, downspouts, buried runs, guards, fascia repair and tear-off. How to size from the roof and the rain, and how to build a quote from separate lines.

Field Notes by email

One email a week with the week's Field Notes. Unsubscribe in one click. We never sell or share your address.

We email you a link to confirm first. What we keep, and for how long.

What we write about

Six subjects, because those are the six places we watch contractors lose money.

What you will find here

  • Real arithmetic you can check, with the assumptions labelled
  • Advice that works whether or not you ever buy from us
  • Competitor pricing quoted from public pages, with the date on it
  • Short posts. Five to seven minutes, written to be read at lunch

What you will not

  • Invented customer quotes or made-up success metrics
  • “10 Growth Hacks” posts written to catch a search phrase
  • Statistics with no source and a suspiciously round number
  • A pop-up asking for your email before you have read a sentence

Got a question we should answer?

If something on the business side of your trade is costing you money and nobody has written it down clearly, send it over. We would rather write the post you actually need than guess at a topic. No email capture required — just ask.

Reading about it is step one.

Step two takes about thirty minutes: instant quotes on your site, and every missed call logged and answered from one inbox. Free for 30 days, no card.